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Ardha Shathabdam

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Ardha Shathabdam
Promotional poster
Directed byRawindra Pulle
Produced byChitti Kiran Ramoju , Radhakrishna Telu
StarringKarthik Rathnam
Naveen Chandra
Krishna Priya
Suhas
CinematographyAshker
Venkat R. Shakamuri
EJ Venu
Edited byJ. Pratap Kumar
Music byNawfal Raja AIS
Production
company
Rishitha Sree Creations & 24 Frames Celluloid
Distributed byAha
Release date
  • 11 June 2021 (2021-06-11)[1]
CountryIndia
LanguageTelugu

Ardha Shathabdam (transl. Half-century) is a 2021 Indian Telugu-language Social Drama film written and directed by debutant Rawindra Pulle.[2] Produced by Chitti Kiran Ramoju & Radhakrishna Telu the film stars Karthik Rathnam, Naveen Chandra, Krishna Priya and Suhas in prominent roles.[3] The film premiered on 11 June 2021 on Aha.[4] The film is set in 2003 and based on the caste system in India.[5]

Plot

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A man love for his childhood crush disrupts peace and ensues chaos in his village.

Cast

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Production

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Principal photography of the film began in 2019.[6] Most of the scenes were shot in Nirmal, Telangana.[7]

Music

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Ardha Shathabdam
Soundtrack album by
Nawfal Raja AIS
ReleasedMarch 25, 2021 (2021-03-25)
GenreFeature film soundtrack
Length22:23
LabelAditya Music
ProducerNawfal Raja AIS
External audio
audio icon Audio Jukebox on YouTube


Lyrical version of "Arey Meriseyle Meriseyle" sung by Shankar Mahadevan was released on 5 June 2021.[8] "Errani Sooreede" song was released on 12 March 2021.[9]

All music is composed by Nawfal Raja AIS

Original Motion Picture Soundtrack
No.TitleLyricsSinger(s)Length
1."Arey Meriseyle Meriseyle"RahmanShankar Mahadevan5:15
2."Raye Vennalamma Raye"RahmanSakthi Loganathan3:07
3."Kalam Adigey Manishante Evaru"RahmanAnurag Kulkarni4:46
4."Ye Kannulu Choodani"Lakshmi PriyankaSid Sriram4:54
5."Errani Sooreede"RahmanMohana Bhogaraju3:52
6."Nee Premaney" Anthony Daasan2:37
Total length:22:23

Release

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The film was earlier scheduled for a theatrical release.[10] But, it was then decided to release on Aha on 26 March 2021.[11][12] Due to some production issues, it was again rescheduled, and a new release date was announced as 11 June 2021.[13]

Reception

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Sravan Vanaparthy of The Times of India, rated the film 2.5/5 and opined that the film could not reach its potential due to lackluster screenplay. On performances, Vanaparthy stated: "While both the leads Karthik and Priya deliver a great performance, it does not make up for the weak storyline. Naveen Chandra’s character as a trigger-happy police officer leaves him with little scope to perform," while praising the production values.[14] Cinema Express critic Ram Venkat Srikar who gave the film 1.5 stars out of 5 felt that though the film was well-intentioned, it misfired due to poor execution.[15]

A reviewer from Eenadu wrote, "While the storyline chosen by the director is laudable, they faltered in showing it strongly [sic]."[16] Anji Shetty of Sakshi who granted the film 2.5 stars out of 5 and echoed the same. Shetty appreciated the performances of the leads and music while pointing out screenplay as its weak point.[17]

A critic of LetsOTT gave a rating of 3 out of 5 and appreciated the performances done by various actors and the direction.[18]

References

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  1. ^ "Ardha Shathabdam: పువ్వు కోసం కొట్టుకుచస్తున్నారంటే". 2 June 2021. Archived from the original on 5 June 2021. Retrieved 5 June 2021.
  2. ^ Tfn, Team (2 March 2021). "Ardhashathabdam Telugu Movie Review | Karthik Ratnam | Ardhashathabdam Movie Review And Rating | Ardhashathabdam Review". Telugu Filmnagar. Archived from the original on 5 June 2021. Retrieved 5 June 2021.
  3. ^ "'Ardhashathabdam' to stream on Aha from THIS date". www.ragalahari.com. 15 March 2021. Archived from the original on 5 June 2021. Retrieved 5 June 2021.
  4. ^ Chari, Venkata (1 June 2021). "Aha Releases: జూన్‌లో 'ఆహా' అనిపించే సినిమాలు ఇవే...!". www.hmtvlive.com (in Telugu). Archived from the original on 5 June 2021. Retrieved 5 June 2021.
  5. ^ Vyas (11 March 2021). "Ardha Shathabdham gets release date". www.thehansindia.com. Archived from the original on 5 June 2021. Retrieved 5 June 2021.
  6. ^ Vaidya, Harsha Sree (10 June 2021). "Reasons To Watch Ardha Shathadbdam Movie". Telugu Filmnagar. Archived from the original on 11 June 2021. Retrieved 11 June 2021.
  7. ^ Dundoo, Sangeetha Devi (8 June 2021). "Sneak peek into the world of 'Ardha Shathabdham'". The Hindu. ISSN 0971-751X. Archived from the original on 11 June 2021. Retrieved 11 June 2021.
  8. ^ Telugu, TV9 (5 June 2021). "Ardha Shatabdham Movie: 'అర్థ శతాబ్దం' నుంచి మరో లిరికల్ సాంగ్.. శంకర్ మహదేవన్ గొంతు నుంచి 'మెరిసేలే మెరిసేలే' - meriseyle meriseyle song from karthik ratnam krishna priya movie artha shathabdam". TV9 Telugu (in Telugu). Archived from the original on 5 June 2021. Retrieved 8 June 2021.{{cite web}}: CS1 maint: numeric names: authors list (link)
  9. ^ "పల్లె వాతావరణాన్ని తీసుకొచ్చిన 'ఎర్రానీ సూరీడే' పాట". 12 March 2021. Archived from the original on 5 June 2021. Retrieved 11 June 2021.
  10. ^ Telugu, TV9 (27 January 2021). "Ardhashathabdam Teaser: 'యుద్ధమే ధర్మం కానప్పుడు.. ధర్మ యుద్ధాలు ఎక్కడివి'... ఆసక్తికరంగా 'అర్థ శతాబ్ధం' టీజర్.. - Ardhashathabdam Teaser Out". TV9 Telugu (in Telugu). Archived from the original on 5 June 2021. Retrieved 5 June 2021.{{cite web}}: CS1 maint: numeric names: authors list (link)
  11. ^ "'అర్ధ శతాబ్దం' నేరుగా ఓటీటీలోకి.. - ardhashathabdam release date". www.eenadu.net (in Telugu). Archived from the original on 11 March 2021. Retrieved 5 June 2021.
  12. ^ Telugu, TV9 (11 March 2021). "అధ్బుతమైన కంటెంట్స్ తో ప్రేక్షకులను ఆకట్టుకుంటున్న 'ఆహా'.. "అర్ధశతాబ్ధం" సినిమా వరల్డ్ ప్రీమియర్‌ను ఎనౌన్స్ చేసిన ప్రముఖ ఓటీటీ సంస్థ - ardhashathabdam movie streaming march 26th in aha". TV9 Telugu (in Telugu). Archived from the original on 5 June 2021. Retrieved 5 June 2021.{{cite web}}: CS1 maint: numeric names: authors list (link)
  13. ^ Live, Indian News (4 June 2021). "Ardhashathabdam Movie OTT Release Date, Is Ardhashathabdam available on Aha Video? » Indian News Live". Indian News Live. Archived from the original on 5 June 2021. Retrieved 5 June 2021.
  14. ^ "Ardha Shathabdham Review: Laudable idea let down by weak script", The Times of India, archived from the original on 11 June 2021, retrieved 11 June 2021
  15. ^ "Ardha Shathabdham Movie Review: Amateur making casts a shadow over this well-intentioned misfire". Cinema Express. 11 June 2021. Archived from the original on 11 June 2021. Retrieved 11 June 2021.
  16. ^ "రివ్యూ: అర్ధశతాబ్దం". Eenadu (in Telugu). Archived from the original on 13 June 2021. Retrieved 11 June 2021.
  17. ^ "'అర్థ శతాబ్దం'మూవీ రివ్యూ". Sakshi (in Telugu). 11 June 2021. Archived from the original on 11 June 2021. Retrieved 11 June 2021.
  18. ^ "Ardha Shatabdham (2021) Aha Video Original Movie Review". Ardha Shatabdham (2021) Aha Video Original Movie Review. Archived from the original on 11 June 2021. Retrieved 11 June 2021.
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